The Great British Bake Off
Launch campaigns for Channel 4 and 4Creative, eight years.
The Mensch team directed and post-produced the launch campaigns for The Great British Bake Off on Channel 4 for eight years, working with 4Creative.
The 2021 campaign, Life’s Looking Sweeter, won a ProMax Award for Best TV Campaign and was Campaign magazine’s Ad of the Week.
The Great British Bake Off on IMDb
Commissions and enquiries: Email us
| Mensch | Direction and post-production |
|---|---|
| Channel | Channel 4 |
| Agency | 4Creative |
| Award | ProMax, Best TV Campaign, 2021 |
Watch the case study for the award-winning 2021 launch campaign
